ampersandology: film. culture. words.

Sunday, May 23, 2010

The Uniform Project





by Jillian Butler, Ampersandology

In May of last year, a girl named Sheena undertook a remarkable and undeniably stylish fundraiser...the Uniform Project. From her website: 



Starting May 2009, I have pledged to wear one dress for one year as an exercise in sustainable fashion. Here’s how it works: There are 7 identical dresses, one for each day of the week. Every day I will reinvent the dress with layers, accessories and all kinds of accouterments, the majority of which will be vintage, hand-made, or hand-me-down goodies. Think of it as wearing a daily uniform with enough creative license to make it look like I just crawled out of the Marquis de Sade's boudoir.
The Uniform Project is also a year-long fundraiser for the Akanksha Foundation, a grassroots movement that is revolutionizing education in India. At the end of the year, all contributions will go toward Akanksha’s School Project to fund uniforms and other educational expenses for children living in Indian slums.
The Uniforms in Action:  


Uniform Project Picture Book from The Uniform Project on Vimeo.



Who says charity can't be chic? 






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